If you don't mind having the slightly less than prestigious "LUXOR" brand sitting there on display in your front room, ASDA has quite an amazing deal running on a 40" LCD TV at the moment. It's offering a Full HD 1080p LCD TV for £249.
The set, which goes under the model number LUX-40-914-TVB, offers two HDMI sockets and a Freeview tuner, plus that all-important 1080x1920 display resolution for making your burgeoning Blu-ray collection appear as the director intended.
The TV is currently showing as out of stock over on ASDA's online shopping site at the moment, mind, so it appears quite a few people are going to be enjoying the LUXOR cinematic experience for the next few years. [ASDA via Cnet]