Its recent dashboard revamp transformed the Xbox 360 from a video game console into an entertainment hub. Now, that hub is growing again. Xbox's Major Nelson announced today two new apps for the Xbox environment: Crackle and CinemaNow (the latter of which is only available to US residents).
Both are currently only available to US residents, for now. Crackle will soon be made available in the UK, Canada and Australia however. [Engadget]