There’s a heck of a lot of social media crap out there, especially from so-called "strategists" and “experts”. But the secret to getting more likes on Facebook is simple; just write an epic love story containing cage-fighting nuns and tanks, of course.
The Oatmeal, as usual, is spot on. No matter how much of a thought-out strategy you have, making the like button bigger, or pushing hard on your friends, followers and anyone who’ll listen, the best way to get people to like your stuff is to create great stuff. Sounds simple, really. [The Oatmeal]