Facebook Is Testing a Pay-For-Promotion System Everyone Can Use

By Jamie Condliffe on at

If you don't feel people pay enough attention to your Facebook status updates, here's some news you've been waiting for. Facebook is reportedly testing a scheme which will allow any user — not just businesses — to promote their status, in exchange for cold, hard cash.

The new feature, called "Highlight", lets a user pay a few dollars in order to have a single post appear more prominently in the news feeds of friends, reports TechCrunch. Currently, the pay-for scheme is apparently only available for a small pool of users while it undergoes testing. In an official statement, Facebook said:

"We're constantly testing new features across the site. This particular test is simply to gauge people's interest in this method of sharing with their friends."

Whether Highlight will ever turn into a fully-blown feature is difficult to tell. Given how much people enjoy talking about themselves, it's certainly not impossible to imagine that the feature could generate a steady trickle of cash for the Big Blue.

It's even easier, however, to imagine how irritating it could become. [TechCrunch]

Image credit: west.m from flickr