While watching last night’s Microsoft keynote, we couldn’t help but notice just how many times “Surface” was repeated. No, seriously; here’s every single one of them.
Sure, you could watch the entire announcement here, or the 90 second version here. But that all seems like a waste of time after watching the Surface supercut. Surface. Surface surface. Surface!












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Sorry..didn’t quite catch the name of it…. sourfish was it?
You know when you repeat a word long enough and it loses all sense and meaning? Yeah, I got that now. Serfiss? WHAT THE HELL IS A SERFISS?
And now you’ve reminded me of John Lovitz on Friends:
“Tartlets… tartlets… tartlets… the word has lost all meaning.”
Just made me want to buy an iPad….and I have two already.
I’m sure it’s going to be everything we have grown to expect from windows and Microsoft.
Wow, 80 times. Or somewhere close. I may have lost count toward the end.
Semantic satiation achieved.