OK, so we have no way of knowing if this is genuine or not, just like all the other leaks, but taking it at face value, it looks like the iPhone 5 will be much, much faster than the iPhone 4S, at least at boot time.
The iPhone 4S takes a good 30 seconds to boot up, which was a marked improvement over the iPhone 4, but is still tediously slow when you’re sitting there waiting for it. This video shows an alleged iPhone 5 prototype booting to the “plug me into iTunes” screen in about five seconds. To be fair, that in itself is a bit odd, as iDevices boot to a screen that allows you to set everything up over iCloud these days, but it might just be running a developer or test version of iOS, or require some special activation because it’s a prototype, of course. Take with a large pinch of salt for the time being, but it won’t be long now till we find out for sure.
Still, if that’s the final design of the iPhone 5, it’s definitely not going to be as distinctive as previous iPhone models of the past have been. It looks a bit like a generic black slab-of-a-phone, and doesn’t even have a two-tone back, but who am I to criticise the “iconic” Apple design. [YouTube via Tweakers via ElectricPig]













At least we don’t have long to wait now with all the guessing.
The boot screen is pretty obviously comped in afterwards. The tracking is a bit off, and the brightness levels are all wrong. And before it turns on the front screen looks very ‘plasticy’ compared with the glass of the 4S – the reflections on the 4S are very sharp, whereas on the fake 5, (or whatever it’s called) they’re quite rough. Guess it’s one of those £5 Chinese knock-offs.
Looked like this to me.
Well spotted – watched it again after i read this, and i agree.
If that is in fact the new iPhone (and I do think that is a massive pinch of salt), it is one boring looking slab of phone.
Apple rightly have the tag of ‘innovative’ for their work on bringing touchscreen devices to the mainstream and making them easy to use. However, they have not produced anything groundbreaking in this sector in their last few iterations (‘retina’ display does NOT count). I would have thought they would go for something big in order to combat the raft of very tasty Android handsets being released.
Admittedly this is all speculation as nothing has been seen of a confirmed device or its feature list and specs. I could still very well be made to eat my words!
I keep posting this, but I’m not tired of it yet, so here goes…..
Apple get approx 80% of all their money from iOS and iOS devices, they are not going to change their cash cow dramatically because they don’t want to upset their fans. Also they have no need to do anything too dramatically because we both know that this iPhone will set sales records, there will be huge queues for it on launch day, it’ll reach 1 million sales quicker than any other phone in history etc. Also we’ll get an article for all these Apple press releases here at Apple’s propaganda HQ, er… I mean Gizmodo.
I’m not saying that they need to change it, or that they are in trouble, I’m just saying that they are not the leader they used to be in this area (in terms of ideas, NOT in terms of market share or profits)
If you asked people before the launch of the first iPhone if they needed a phone with only 1 real button and a bunch of icons, they probably would have said no. Apple saw that phones at the time all had the same, slightly crappy UI and they changed that. They released something that you might not have thought you needed until you used it and it became a necessity!
Apples have fans because of this innovative outlook. I don’t think they’re going to lose them if they don’t innovate, I just feel that, based on the video in this article along with rumours flying around about iOS 6 that they are playing it a little safe.
Apple don’t need to innovate anymore, they’ve got the users locked inside iOS. People will upgrade to the latest version because otherwise their investment in the infrastructure will be wasted.
Apple are the modern equivalent of 1990’s Microsoft, and I would suggest that Microsoft are only just recovering their spark now after years of being too safe.
I don’t think that this is a given. Unless the next iPhone has a big bag of fresh tricks, I doubt its sales will break any records. Especially after tomorrow’s Nokia WP8 launch.
I agree that the new design isn’t a big shift from the norm, but time has come for it to change the design. I love the Nokia Lumia design aesthetics and it’s vibrant fun theme. People do tend to get bored of slabs of expensive material.
And lay off Gizmodo please, if a product is good, it’s good. Period.
I am willing to put money on this new iPhone breaking all pervious records, because the iSheep will buy anything new from the devil fruit.
It doesn’t need anything new, but I bet you by the time it’s released Apple marketing (and I’m sorry but Gizmodo, and other tech blogs, are part of the machine) will of convinced millions of people that’s it’s the greatest thing ever.
How much money are you willing to put on this? Let’s make it a tenner?.. unless you want to put more in. Loser pays the winner.What do you say?
Oooo I like this. In the interests of fairness I’ll moderate and hold on to money for now…
What are ‘all previous records’? Total sales, total units, total complaints about call dropping? Can we measure hype and hyperbole? How about ‘new features’ which have already been done elsewhere?
It should be purely based on total units sold.
I really hope this isn’t the next iPhone. I really dislike the long narrow screen. Only useful if your watching films which I never do on a phone. 4″ Apple, really !!
Steve Jobs would not be a happy bunny about the screen changing size. What about their gumf on what’s comfy for the thumb??
Another screen res to deal with too
When you’re holding the thing in your hand and actually reading off it, you’ll be glad of the extra area that this screen will provide. Pretty soon, it will be hard to go back. I say this as the owner of a 4.2″ 16:9 phone.
Of course, this assumes that the next iPhone will actually look like this at all…
Whether it is faked or not – Wouldn’t that be the pre-OS screen, it looks like it has not OS and the Firmware is instructing you to plug it in to get re-installed.
In which case the speed has no meaning at all – This is how long it takes to not boot an OS.
This.
Pointless comparison.
He is talking to us in a way that feels like we dont know or haven’t followed the devolpment of the 5.
A new dock! You don’t say?, please tell me more!
From my days of tethered jailbreaking, I know that that connect to itunes screen doesn’t turn off automatically, it stays there until you power off the phone. Fake.