There was a time when you could buy something that was compact, fast, and beautiful. That time is over. “Smaller” is just a polite way to say “here’s the bad version for cheap people.” And that’s really awful.
The 4.3-inch HTC 8X looks like a tremendous phone—the ultramodern, ultrafunctional WP8 software paired with killer hardware: LTE, super-dense display, thin, and fast. And it has a little brother: the 4-inch 8S. But instead of just being the smaller version of what looks to be a very good phone, it’s the good enough version. The affordable version. The watered down version: worse camera, less storage, less memory, a slower processor—and an obviously inferior build quality. The 8X is Glock, the 8S is Nerf.
This isn’t to say there shouldn’t be low-cost smartphone options that will, of course, have to skimp on power—smartphones should be accessible for everyone, regardless of income. But HTC is saying the small one is the handset you get if you don’t have the money or just don’t care. They’re not alone.
Nokia recently pulled the exact same maneuver with its Lumia 920, a 4.5-inch masterwork of industrial design. Its 820 counterpart? Not so much. It’ll be a decent phone, but it’s obviously inferior in every way, inside and out, unless you care more about early-2000s throwback swappable backplates. It feels like a phone for tweens or the elderly, relegated to mediocrity and punted out of memory just because it’s smaller.
In both cases, each company has given us two obvious options: you can have a powerful, fat phone, or a compact, slower phone. There’s no sports coupe. There’s no very-pocketable power choice. Big and good, small and worse. There are always engineering snags, of course—sometimes you just can’t pack as much stuff into a smaller body, particularly when battery life is a big concern. That said, there’s no plausible excuse for cheap-o build quality and exterior attention to detail. None.
But it doesn’t have to be this way. Motorola proved it on the same day Nokia presented this false dilemma, stating, poignantly, “Some people just want a smaller phone.” Those people don’t want a slower phone, or a weaker phone, or a chintzier phone—just one that’s not as large. They want the same power and capability without all of that taking up more space. And so Motorola now sells the svelte and snappy RAZR M, a 4.3-inch handset (about as “small” as small gets these days, sadly) that still packs the LTE, processor, and memory of its big counterpoint, the HD. It feels like a bullet, not a counterfeit. It’s possible. If Motorola could create a compact performer without compromise, then there’s zero reason why HTC and Nokia can’t (and should’t) do the exact same thing.













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Just economics and practical application, a bigger phone has a bigger screen, bigger battery, and more real-estate so it makes sense to follow the route of adding more grunt. You can add better specs to a smaller phone but the cost for a smaller yet more powerful phone would mean cramming the technology into a smaller space and a huge increase in cost.
But also big phones are the fashion, it’s what the majority want – they want a phone that they can not only get the internet on but use it in a practical way, be able to not just watch a video but enjoy a video, to not just organise a life but purposely use that information. It would be an odd move to suddenly make a flagship device for a niche end of the market.
I must be the last person on Earth who thinks that a 3.5 inch display is just right. Not too big, not too small.
4 inch has the right balance I think, most people wouldn’t consider it large or small…
Haha Taf you would say that..
“MUST…OBEY…APPLE, TAFBOT does not compute 3.5 inches”
Ha ha
Apple says no…..
The only complaint I had with my iPhone 4 was the screen size being on the small size. Now Apple have put things right…
I see you’ve been practicing your Doublethink there Taff
I always wondered why iphones were always smaller.
Because most people can reach the entire screen area with the fingers of the same hand your holding the phone with.
I couldn’t resist the opportunity for a small dig. I don’t really have a problem with the iphone minus pricing for higher capacities.
Big phones are meant for Giants, small phones for Midgets… Simple :O
So every iPhone user (outside a few people at Apple) is a midget, including yourself? I shall never be able to read you posts now without visualising you as a person of restricted height.
Haha…
I missed the word Hands, midget hands or giant hands…
Big big fingers no good for a small touch screen..
Nope, it’s too late, can’t shake the image of you and your Muchkin friends all trotting off to get the iPhone 5 singing “follow the yellow brick road”
Mine is already ordered…
I would expect nothing less of you.
I never knew Taf was an Actor?!
No, those are Oompa Loompas, Taf is a Munchkin http://youtu.be/XOEq-ImGWJ0
Unless he’s overdone the spray tan?
Yes lots of tanning on my pic as it was taken the day I touched down from Miami…
Meh, both ruled by cruel tyrannical overlords.. Just like Taf
Surely Willy Wonka is not cruel and tyrannical, sure they work long hours but he did save them from the Vermicious Knids.
Ah see you have fallen for the Wonka Corporation Propaganda. Wonka was just a Mr. Burns who could sing..
so making Wonkabars is like assembling iPhones? Maybe Taf should spill the beans to Giz.
Since getting my G300, I find it very unsatisfying to use my old San Francisco…the big screen is lovely!
They got smaller as large screens were not required. Now phones are mini pc’s, and as such you need bigger screens, and require more power.
Exactly. They were originally bricks as the battery and circuitry requited it, them there was a race to make them smaller and lighter much like the race to be thinner we have now. Like that race it went beyond a sensible point and phones got too small, then smartphones came along and the game changed.
I had a friend who had a mobile that was the same size as her ear! it was impossible to dial a number and incredibly easy to lose …but on the plus side you could pretend you were a giant.
That is why I love those Mini-Bar drinks
I bought a new phone at the weekend, it’s got a tiny 3.5 inch screen and is brilliant! I had a 4 inch screened phone before this, and thought I wanted one with a bigger screen, but 3.5 inches is just easier to use. I dunno why people want to be walking around with Tablets in their pockets.
Grossly stereotyping here, but are you a frequent wearer of skinny jeans?
Never worn them in my life. I’m not a girl or a hipster.
Fair enough
What have you swapped from, to?
From an Xperia Play to an Xperia U. The Play is for gaming now.
The Xperia Play had a fairly hefty footprint though, so I can understand the drop to a smaller device overall, but does that necessarily mean a drop in screen size.
Now when I look at the non-gaming parts of the Play it looks wrong, like everything got made bigger in a more childish and cartoony way. Everything looks much sleeker on the smaller screen.
I think that’s partly the OS updates, and also the increased pixel density – both have the same screen resolution, just the U is smaller.
Good article, best thing on Giz in a while!
I think its along the lines of this but for phones.
Powerful, Svelte Body, Good Battery Life.. You can only choose two
” a 4.3-inch handset (about as “small” as small gets these days, sadly)” hard to believe you’ve forgotten the iPhone 5 already Sam. considering the amount you’ve been going on about it.
He also states the razr-m as an example of a phone that is against this philosophy of bigger = better, yet its 4.3″ and has worse specs than the HTC at 4.3″
It has only slightly better specs than the 4″ HTC in fact! 4gb extra Memory (both have expandable storage), same processor and 512mb more Ram. at a rumoured price of $549 off contract where the 4″ HTC is rumoured at $299 and $349
Good article, not everyone wants a huge phone you need to operate with 2 hands. What’s ‘smart’ about that?
I’m rocking an Xperia Ray, which although is getting a little dated now, I bought it because it could do pretty much the same as the Arc but was much smaller and pocket friendly. Huge screens are not a necessity for me but speed and processing power still are.
There is just nothing on the market that I would consider to upgrade to. Seems like no one wants to take my money!
I’ve had a 3.2″ screen android phone for a month now and I personally like it, I can read text clearly, I can operate it all with my thumb, it’s light and most importantly it fits in my pocket. I don’t type alot on it, never watch videos and never play games. It was cheap (£99) but the build quality is fine with a soft-touch plastic back and scratch resistant screen – cheap doesn’t always mean crap. The camera’s average (3mp). It’s a Sony Xperia Tipo in case you’re wondering.