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Once upon a time, online console gaming was a novel thing. And a singular, cohesive, online community built around a console was downright mindblowing. Enter Xbox Live, which turns 10 this week.
To celebrate its new online system, Microsoft made maybe the corniest, ever-so-slightly racist, ad to introduce everyone to Xbox Live and all its features. And let’s not forget some of the wonderful tech signifiers which pop up in the three minute ad, which include “high-speed internet connections” an old beige CRT monitor, and some horrible vintage ’70s TV set which is about the size of five LED TVs.
It’s more or less a terrible, terrible ad, but is also a fun reminder of the early days of the Xbox, and that awful controller we all used to make fun of. [WinSyde]
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I loved that controller.
I thought this was the add where it turns out the other player was this little girl? maybe that was another. and Yeah, that controller was freaking awesome
That was quite good fun to watch oddly.
not sure what’s terrible about it, i rather enjoyed it
Me too
2:32 What’s with the ‘rough love’ in the parka?
Better than most ads on TV today
That was a good advert. I failed to see the racism angle.
I was a fan of the original xbox controller. yes it was rather large but I felt it was a better fit that the controller designed by sony for a 5 year olds hands.