14 
Turns out that a very small percentage of a very, very large number is still significant. Your hand sanitiser is only as good as the number of decimal points the nines stretch to. [XKCD]
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I’m pretty sure the number on the hand sanitizer is because its not possible to prove 100%.
That’s why other products say all KNOWN germs.
Spoil sport! We all know this already.
Are you sure? Or do only 99.99% of us know it?