Electronic Arts has moved to quell fears of a world in which continuing a game costs 50p a pop, clarifying reports that claimed "all" of its future games will feature in-app payments. They won't. But they still could. And mobile games will.
The sort-of-clarification comes from EA's chief money man Blake Jorgensen, who recently made it sound like all of the game giant's future products would contain in-game purchasing options. What he actually meant was that all games would have the tools and potential to allow it, with EA investing in the back-end infrastructure to process payments.
But not all games will actually utilise the system. Here's Blake:
"I made a statement in the conference along the lines of 'We'll have micro-transactions in our games' and the community read that to mean all our games, and that's really not true. All of our mobile games will have micro-transactions in them, because almost all of them are going to a world where they are play for free."
So it looks like home console titles might escape the mini-cash-grab for the time being, save the usual micro-payment extras we see today, with the worst excesses of in-game payments saved for mobile games. Such as the pretty but terribly received Real Racing 3, which has been stirring up a storm thanks to its super-aggressive "freemium" monetisation strategies. [Polygon]