Liked the HTC One, but thought it was a bit big (or a bit pricey)? Well, rumour (from the normally-reputable @evleaks) has it that we'll soon be seeing a 4.3-inch, lower-specced version of the One, which'll serve up the One's good looks in a smaller, dual-core package.

Said to be called the M4 (which makes sense, since the One was known as the M7 prior to launch), it'll reportedly have a 4.3-inch 720p screen, dual-core processor and 2GB of RAM, all powered by an itsy-bitsy 1700mAh battery. Apparently, the camera will be Ultrapixel-flavoured, which can be either good or bad depending on your need to take creepshots in low-light conditions. Finally, it's rumoured to be running Android 4.2 (no doubt with a slathering of Sense 5.0) at launch, which'll be around the end of July.

Given that last year's flagship HTC phones came in three varieties -- the big, powerful One X, the smaller, dual-core One S and budget-end One V, this is an entirely believable rumour, and quite possibly a good move from a company that's never really believed in 'one phone to rule them all'. [PhoneArena]