Apple Files for "iWatch" Name Trademark in Japan

By Gary Cutlack on at

We've previously seen some vague Russian trademarking activity surrounding the expected future Apple smartwatch, now it's gone one step further -- the actual iWatch name has come up for registration in Japan.

The filing with the Japan Patent Office to protect future use of the name was registered with authorities on June 3rd, and covers the branding of hardware inside the category of "handheld computer or watch device."

So an Apple smart watch is coming, the key remaining question is when. Plus there are a few subsequent other questions that spring to mind, like "HOW MUCH?!" and the more important "Why?" [Bloomberg]

Image credit: iWatch concept