The sorry case of Rehtaeh Parsons has taken a new turn today, with Facebook apologising for allowing her photograph to be used in an advert for a dating site that ran across its pages.
According to Facebook, the ad used an image of Parsons that had been randomly "scraped" from the internet, with the outside ad agency shouldering the blame for advertising its ionechat.com dating service with the photo. Parsons killed herself this April after enduring relentless bullying triggered by alleged photos of her rape appearing online.
Facebook said of the use of her image: "This is a gross violation of our ad policies and we have removed the ad and permanently deleted the advertiser's account."
And as if we needed telling, it also underlines the fact that those women who try to tempt you to click an advert aren't real. They're just photos a bored man nicked off the internet because he couldn't be bothered doing his job properly. [BBC]