Nokia's Sarcastic Apple Tweet a Viral Smash With the Anti-iPhone Masses

By Gary Cutlack on at

A simple tweet by Nokia which read "Thanks, #Apple ;)" and suggested that the colour scheme of iPhone 5C was influenced by Nokia's bonkers colour palettes has gone Triple-A viral, with Twitter claiming it's been one of the most successful marketing tweets in history.

Some 38,000 people thought Nokia's sarcastic aside that contained a photo of its Lumia models and the text "Imitation is the best form of flattery" was worth retweeing into their own timelines, as the wounded Nokia fans of the world pounced upon the opportunity to have a pop at its significantly more successful rival.

Well done that unpaid social media intern. [Business Insider]