Salvaged HMV Returns to Old Oxford Street Stomping Ground

By Gary Cutlack on at

The long-running saga of the death and return of HMV entered a new chapter this weekend, with a new physical branch of the troubled music chain opening up for business on London's Oxford Street.

It's not in the old enormous building it once occupied, though, as the smaller branch -- branded more formally as His Master's Voice -- is a little further down the street in a building the music giant originally occupied from the 1922 and that served out the last decade as a Footlocker outlet.

While it might not signify the complete revival of the battered UK high street, it's good to see one familiar name return. A relaunch of the HMV web site is planned for next month, with the chain also looking to enter the app-based music market with its own player some time later. [Independent]

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