Part of the reason gamers are so hungry for the next-generation Xbox One and PlayStation 4 console offerings from Sony and Microsoft this year is that it's been so bloody long since their predecessors launched. The Xbox 360 landed way back in December 2005, with the PS3 UK launch following in March 2007. Will the new machines live to equally ripe old ages?
In the case of Sony's PlayStation 4, it's looking unlikely. Speaking to TechRadar, a changing market means that the Japanese company will be looking to adapt quickly in the coming years in order to maintain its gaming relevancy -- a prudent move considering the way that rapid mobile technology development cycles have changed consumer buying habits and expectations.
"I think there's reasons to believe that the next [console] cycle might be shorter in markets such as the UK," said Sony UK boss Fergal Gara. "It's probably a sign of the times and how much has changed in seven years, but I think the willingness and the appetite to pick up new technology fast has probably changed quite a bit."
Microsoft have road-mapped the Xbox One for a ten-year life cycle, but Gara fell short of stating similar expectations for the PS4.
"We're going to have a much better feel for it once we're a good few months in and we can see how the dynamics are emerging", added Gara. "What we do know is that the uptake [of the PS4] is going to be very sharp. Does that mean this is going to be a much bigger cycle? Maybe. Or it might mean that it's just a bit more compressed into the first few years, that the latter years are a little softer." [TechRadar]