It's really hard to improve on a good thing. But every once in a while, a product you have known and loved for a very long time gets a redesign or a tweak that's genius in its simplicity. Here are seven examples of products that we took for granted, recently perfected by a tiny twist:
Ray-Ban has been making the Aviator since the 1920s, their popularity ebbing and flowing in tune with the cyclical nature of fashion. The sunglasses maker has tweaked the classic shades over the years, but the one that merged cool design with convenienence is the folding Aviator.
You might wonder how you could possibly redesign something as basic as an ice-cream scoop. The answer is surprisingly simple—just add a serrated edge.
You never think of a bucket until you actually have to ham-handedly use one of the cumbersome things. Enter the Leaktite Big Gripper bucket, designed by Herbst Produkt's Scot Herbst with ergonomic improvements, as well as better grips, and a redesigned spout so it only pours when you want it to.
I know what you're thinking: a zipper is a zipper. It's been the same for 100 years. Then Under Armour went and made it better, adding a magnet so you can zip-up with minimal effort.
Isn't it just the biggest buzzkill when you have a bottle of wine that you can't open because you don't have a corkscrew? Fortunately, with the invention of the Helix twist-off wine cork, we've been promised a future where that problem will be eradicated. The Helix was shown off at a European wine expo last summer, and we're told it will be a couple of years before we will actually be using it for easy access to all that vino.
The see-through highlighter debuted last spring in a product category you could call Why Didn't We Think of This Earlier? I mean, being able to actually see the very text you're highlighting? It's subtle, but ingenious.
Regular sticky notes are a marvellous invention in their own right, but if you want to flip them over and use the other side, you sacrifice the stickiness factor. Not so with Ecostatic sticky notes. Instead of adhesive, they use static electricity, so you can use them over and over for weeks on end.