Google's Inbox App Wants to Read Your Email So You Don't Have to

By Darren Orf on at

Google has just revealed a project two years in the making. At first glance it looks just like a redesign of Gmail, and that's sort of half true. It's actually a completely new system called Inbox and it wants to reimagine your email.

Google describes its major differences from traditional email in a couple ways. First, Inbox wants to make your email much more glanceable. As the image above shows, if a friend sends you a picture or you get flight info for an upcoming trip, all that is instead displayed within your email feed so you can look without the click.

Inbox also bundles together similar emails, like the "Social" and "Promotions" tabs, so you can keep related information all in the same place.

The app displays up-to-date information, too, much like an embedded Google Now card in the attempt to help you keep track of the important stuff among the detritus and random digital ephemera in your inbox.

Google then takes this data mining a step further with an improved reminders feature. If you create an alert for an upcoming doctors appointment, Inbox will populate it with information such as office hours and telephone numbers immediately.

You can sign up for this service by emailing inbox@google.com. [Google]