It may be set in a galaxy far, far away, but its special effects are being made a lot closer to home. Industrial Light and Magic, the special effects power house behind the SFX for Star Wars: Episode VII has today opened a brand new studio in London's Soho.
Given the red-ribbon and scissors treatment by Chancellor George Osborne and Lucasfilm president Kathleen Kennedy at an opening ceremony today, the studio will also create the special effects for the upcoming Marvel sequel, Avengers: Age of Ultron.
“We set out with our long term economic plan to make the UK the best place in the world for the creative industries," said Osborne.
"So it is fantastic news that Industrial Light & Magic, one of the top global visual effects companies, is moving to London. This follows the announcement that the new Star Wars film, which they are also involved with, will be shot here. It shows that the decisions we have taken in government to make our tax reliefs more competitive and invest in skills and innovation are paying off.”