Musical dinosaur Bono has come out as a surprise fan of music streaming service Spotify, saying the real battle is raging between "opacity and transparency" rather than free/paid listening in the music industry.
Bono told the Guardian:
"The real enemy is not between digital downloads or streaming, the real enemy, the real fight is between opacity and transparency. The music business has historically involved itself in quite considerable deceit.
"But if we change that bit, and people can actually see how many times they’re being played, where they’re being played, get access to information on the people who are listening to them, get paid direct debit... I think those payments will add up to something, as the world gets more transparent."
He says the problem is record companies not telling artists how much money's coming from Spotify and how much of its income Spotify returns to copyright holders, resulting in more of a perception problem than an actual financial misstep for bands on streaming sites. But it's still all about getting paid.
And on that front Spotify has another fan, with music publisher Kobalt saying: "Spotify is paying out a lot of money. YouTube is paying out a lot of money. We know there are billions of dollars coming out," and it's just a case of linking and collating the internet plays and making sure web tech is thought of as part of the mix and not a rogue independent state to be feared. [Cnet]