Jack White's New Interactive Music Video is Three Stories in One

By Omar Kardoudi on at

Jack White's latest single That Black Bat Licorice has three different music videos in one. If you just hit play and let the video roll you'll see a dark animation of Jack Black. If you hit "3" while the video is playing, you get a live action version of the first one. And if you hit "B", a video of people headbanging like mad:

Jack Black's newest interactive music video is three stories in one

Each version has a different director, too. As explained by Black's website:

James Blagden's animated video, Jack's live action video or Brad Holland's headbang video.

Jack White may be better known for his band The White Stripes, but the That Black Bat Licorice 7" vinyl single is now available for pre-order from his Third Man store. Orders will begin shipping no later than February 23rd. The digital single, with corresponding B-side, is available now.

You can follow Jack White on Facebook, and on his website. And you listen to That Black Bat Licorice here.


This article originally appeared on Sploid, a Gizmodo blog of delicious brain candy