Bowser Now Literally Works for Nintendo

By Nick Cowen on at

Bowser has a new job with Nintendo of America. That would be Doug Bowser. Not the giant mutated turtle with spiked bracelets and a bad attitude. That would just be silly.

In a press release entitled “Doug Bowser Brings Decades of Experience, Not Fire Breath, to New Role”, Nintendo has announced that Mr Bowser will lead the United States sales organisation and that his name is "well-known in the Mushroom Kingdom".

“Effective today, Doug Bowser (no relation to the King Koopa and Mario’s longtime nemesis) will oversee a variety of sales-related functions, including Sales, in-store merchandising, retail strategy and retail marketing,” the statement read.

Bowser steps into the role leaving his previous gig as VP of global business planning at Electronic Arts. Perhaps he was told his job was in another castle.