San Diego was colonised by nerds over the weekend as they descended on the Californian city for ComicCon - the biggest comicbook convention in the world, which has become to nerd culture what E3 is to gaming. And as you might expect, there was lots of new announcements and trailers. Here's our pick of the 7 best trailers that came out of the con.
Star Wars: The Force Awakens ComicCon Reel
Okay, so perhaps we're breaking the rules straight away as this isn't technically a proper, theatric trailer, but with this short behind the scenes feature Disney essentially 'won' the show. The trailer does a great job of showcasing the care that has gone into creating the sets, the costumes and the physical effects which make up what is without doubt going to be the biggest film of the year. Even non-fans will be impressed.
Batman vs Superman: Dawn of Justice
Warner Bros released the first full length trailer for the forthcoming team-up and it is fair to say the world is not entirely convinced after a lacklustre Man of Steel. But the new trailer does give some grounds for cautious optimism as it reveals more of the plot - and we catch our first (very brief) glimpse of Wonder Woman in action.
And though the film still seems bathed in the blue/orange hues that every film made these days is, it does appear to our untrained eyes to at least be slightly brighter than grim-old Man of Steel.
This is when things start to get a little sketchy. Inexplicably, despite showing new trailers to rooms full of screaming nerds, the film studios don't seem to consider the fact that there might be a few other people who would like to see the trailers too. But rather than put the trailers online so we can see them, we instead have to rely on shaky mobile phone footage.
A case in point is the new trailer for X-Men: Apocalypse, which is due for release in May next year. The film is once again helmed by Bryan Singer, who is behind X-Men 1, 2, First Class and Days of Futures Past (ie: all of the good ones) and this time the action takes place in 1983.
The Man From UNCLE
Another reboot of an old TV spy show - but unlike Jump Street, Mission Impossible et al, The Man From UNCLE retains its period setting as a Cold War adventure that sees America and Russia team up to take on a terrorist group that has an atomic bomb.
And here's the thing: The trailer makes it look quite fun - the 1960s setting differentiating what could otherwise have been something rather generic. The only danger appears to be that it will get too much into the spirit of Mad Men and start treating the women in the film like, umm, women were treated in the 60s. But Hollywood has a good track record on things like that... umm... right?
More shaky footage of another film from DC's new "shared cinematic universe" to try and match up to Marvel. But this gave us some hope for the film, in which an ensemble cast of DC villains team up to save the world. Perhaps most heartening is the fact that despite initially looking really bloody awful, Jared Leto's Joker puts in an appearance towards the end and appears to play his character a bit more like the Joker we've seen in the likes of Arkham Knight than we saw in Heath Ledger's iconic performance in The Dark Knight.
One of the most eagerly anticipated superhero films is Ryan Renold's Deadpool, which has been on the cards ever since the character put in a (tepid) appearance at the end of the first Wolverine film. The good news is that the new film ignores that and essentially reboots the character... but at the same time is apparently going to remain part of the existing X-Men film universe. We're not entirely sure how that works either, but if it explained presumably the sort of time travel we saw in Days of Futures Past will be blamed.
What makes this film different from the billion or so others that are coming out over the next few years is that this one will be strictly adults only. So it will be interesting to see what that allows the filmmakers to do.
DC's Legends of Tomorrow
And finally, how about a TV trailer? In a series that perhaps asks the question "Can you have too much of a good thing?", American network the CW is like Marvel, Fox and Warner Bros also trying to create its own shared universe of superheroes, this time built around the existing success of its TV shows Arrow and The Flash.
Perhaps the show is most notable to us Brits for featuring Arthur Darvill, who played Rory in Doctor Who. Presumably to avoid typecasting, this time around he's playing... a time traveller.
Still, the trailer looks pretty good - with some not bad visual effects for a TV show too.
What trailers from ComicCon excited you the most? Let us know in the comments.