A Minecraft version of London's divisive mayor Boris Johnson has made a virtual announcement about funding for the city's creative industries, with a £1.2m pot magicked into existence to help game development incubator Games London.
Put together by Ukie and Film London, the idea behind Games London is to promote the capital's coding talent, providing and squirting around cash from the London Enterprise Panel -- and utilising the UK's new video game tax relief initiative -- to back a three-year push into gaming.
It will generate £35m in new gaming industry money for the city, according to the cloud-based projections of those in charge, with Boris Johnson explaining: "Through Games London we are supercharging an increasingly important sector for our economy, one that exemplifies the capital's reputation for creativity and innovation."
"From design to banking and civil engineering to film, games technology is being used in a host of different sectors. We are investing in a dynamic and constantly evolving industry to take London to another level as a world-leading capital for games and interactive entertainment," the mayor added -- IN MINECRAFT: