The Weird Methods Used to Make Brand New Jeans Look Old

By Gizmodo on at

This fun peek inside a factory that makes jeans from Carson Nicely shows the creative methods a manufacturer uses to create a pair of distressed denim. They spray paint colour on them, mark up some fake whiskers on the front of the pants, tumble the jeans with a bunch of rocks, and basically mutilate the hell out of a brand new pair of jeans in order to create a worn in look.

You also get to see the little details getting added to each pair too (like attaching rivets) and watch them get comically blown up with air and it all adds up for a pretty interesting look into how to make a pair of jeans.

[Carson Nicely via Digg Video]