Someone Tell Me Rolls-Royce's Mind-Boggling Self-Driving Car is an Elaborate Joke

By Aatif Sulleyman on at

Where do we even start with this one? Rolls-Royce has entered the driverless game with the unveiling of the Vision Next 100, a 5.9m concept car that puts all others to shame. We think.

Codenamed 103EX, it’s a... sight to behold, looking more like a monument (or table) than a vehicle. Okay, it's hideous. And seriously, whatever’s going on with the wheels looks anything but ramp-friendly. It’s only got one door, which of course leads to a plush interior with lots of wood panelling, a ‘deep-pile ivory wool carpet’ and a HD screen, and is under the control of a digital assistant called Eleanor. Oh, and it shines out a special light designed to look like a red carpet when you jump out of it.

If you think that’s wanky swanky, check out the description for the seating and glass roof. "A beautifully textured, ivory-coloured luxurious throne upon which our passengers are conveyed, and from which they command" and “A canopy over the occupants that provides privacy while allowing them to contemplate the majesty of the stars in the firmament above as they glide through the night" are the floweriest bits of promotional guff I think I’ve ever come across.

Though Rolls-Royce says the Vision Next 100 is a zero-emission vehicle, there’s no word yet on how it would actually be powered. The plan is for it to hit the streets in the 2040s. Now take a moment to imagine just how stupid this is going to look in 24 years. It's got to be a joke. [Mirror]