The summer is drawing to a close, but there’s still time to catch some rays, get a glowing tan, and smell like extra crispy fried chicken (if you go abroad). Kentucky Fried Chicken—or KCF as it likes to be called now—is giving away tubes of sun cream that make you smell like you’ve slathered yourself in the Colonel’s secret 11 herbs and spices. That’s a good thing, right?
In addition to protecting its customers from the harmful effects of too much sun exposure, this bizarre promotion is clearly an effort by KFC to turn sunbathers, swimmers, and everyone at the beach into walking subliminal advertisements for the chain’s fried fast food.
In one way, it’s genius. In another way, it sounds utterly disgusting. But whatever you feel about the promotion, just make sure you don’t lick your fingers after applying the sunscreen—it’s not edible.
Since all the tubes are already gone, you can probably have the same experience by just smearing real fried chicken all over your body before heading to the beach. It will also give you an opportunity to get real friendly with the local seagulls. [KFC via Twitter - BurgerBusiness]