Apple is on a Moderation Rampage After Porn is Found in iOS 10

By Bryan Menegus on at

Earlier today, Deadspin discovered something strange about the new gif search in iOS 10's iMessage: Inadvertently do the wrong search, for, say, the word “huge,” and you could be looking straight at a stranger’s genitals (or a cartoon horse’s, as the case may be).

Now, it appears that Apple is frantically banning specific search terms, and struggling to remove certain images from other searches. Some obviously NSFW searches like “fisting,” “blowjob,” and “terrorist how-to” were seemingly banned right from launch, but other terms are being pulled as this post is being written. So far Gizmodo has noticed at least a dozen terms scrubbed or banned.

Apple Is on a Moderation Rampage After Porn Was Found in iOS 10There really is My Little Pony porn everywhere.

For example, “futa”—an abbreviation for futanari, the Japanese term usually applied to hermaphroditic animated pornography—returned several NSFW gifs earlier today. An hour later, the term appears to have been blacklisted. The process seems to be ongoing and occurring rapidly, as some previously kosher searches like “shlong” are now banned, while results for “sideboob” and “ballgag” are noticeably fewer and more sanitised.

As Deadspin noted, the bans also extend to seemingly innocuous terms like “huge,” which was returning copious amounts of porn. Other terms not specific to pornography continue to cause problems for Apple’s moderation, including “bounce,” which features several lascivious gifs of women, at least one one of whom appears to be topless.

Apple Is on a Moderation Rampage After Porn Was Found in iOS 10

We’ve reached out to Apple with questions about the sudden moderation spree, and will update if we hear back.