Everyone remembers the "I'm a Mac" "And I'm a PC" ads - mainly because they were one of the only tech ad campaigns ever to be not only not-terrible, but also actually funny. Or maybe just because somehow, there were over 60 of them.
However, pretty much no one remembers the specifics of the guys in the ads - lame suity John Hodgman and cool dudebro Justin Long - except Huawei, it seems, who've gone way back into the Naughties archives to hire Long for their new ad.
Weirdly, despite going to all the effort of tracking down the original guy (and CNET reports that is indeed why they hired him), they make no reference whatsoever to the previous campaign in the ad. He doesn't say "I'm a [whatever]," there's no mention of PC guy, and to top it off he looks completely, unrecognisably different from the Mac character.
I have no clue why Huawei thought nicking a brand spokesman from over a decade ago (yep, those ads started in 2006 which is somehow 11 years back) and then not making any reference to who he is was a good brand strategy, but then the ad involves him being interviewed by emojis on a phone. So great ideas were clearly thin on the ground that day.
Here's the ad, presumably the first in a series:
Will people dress up as this guy for Halloween? Will they still be referencing the ad in 11 years? Will this strategy convince anyone to buy the Mate 9? As the phone would say... ¯\_(ツ)_/¯ [CNET]