People are Most Trusting of News on the Radio, Says Radio Survey of Radio People

By Gary Cutlack on at

A survey of people who like listening to the radio has found out that they trust the radio more than other forms of news outlet, as an unseen person reading out things somehow adds an extra aura of authority to what's being said. Social media, of course, came bottom, because people like us can say anything, add the relevant hashtag then... get read out on the news, creating a modern truthfulness paradox.

This survey was carried out by Radiocentre, which is a group that represents the interests of the commercial radio sector. Hence you might think its questioning and motives were perhaps a little skewed, but anyway. It found that 77 per cent of people would trust anything read out on the radio, even if it was by Chris Evans, with 61 per cent of listeners saying they're worried about the rise of "fake news" too.

TV news is almost as trusted as the words of the sombre radio announcers, with just 15 per cent of the 1,200 people asked saying they would trust words said on social media the most. [Radiocentre via Press Gazette]