Greggs, the sausage roll shop, has produced an advent calendar. Sadly it doesn't contain any foodstuffs, as you'd have to keep it refrigerated and you wouldn't really want to eat a four week old sausage product on Christmas Eve anyway.
What they've done is to put discount vouchers for food and drink — and terrible ironic photos of foods inserted into festive scenes — behind each window, so owners get to enjoy the thrill of paying with a token at lunch time.
Acknowledging the fact that it sounds like a weird joke made real, a Greggs spokesperson said: "Novelty advent calendars have been around for years, so we thought it was time to take the concept up a notch. Fans won’t be disappointed by what’s behind the doors - there’s a delicious Greggs gift to enjoy every day of the December advent season, from sausage rolls to Christmas sandwiches and of course our infamous Festive Bake."
Apparently it's a sound investment, as the calendars cost £24 and there's said to be £35 worth of discount vouchers inside it — if you take up your full 24-day allowance — plus there's the chance of picking up one of a few with £25 vouchers behind the Christmas Eve super door. They go on sale in selected branches in more ironic and understanding parts of the country from November 20th. [Greggs]