Back in June Netflix announced that it was launching an interactive TV series for kids, a sort of choose-your-own-adventure that let the kids play along with whatever they were watching rather than mindlessly staring at the shiny box of light. Now, because it did so well, reports say Netflix is making one for adults as well.
Bloomberg reports that the streaming service will be testing the waters, so to speak, and using the adult series as an experiment to gauge interest. The kids version involved an episode of Puss in Boots that viewers could play along with via an iOS app, letting viewers make decisions and see them through to the eventual conclusion. Obviously once you were done you could go back and try again, making different choices and seeing how things played out the second time around.
It was only a single 23-minute episode to start with, but obviously Netflix sees the potential. It'll be interesting to see how this plays out as well. A full live-action TV series with different narratives is bound to be expensive and time consuming for everyone involved (not to mention confusing from a continuity perspective), but maybe we'll start seeing interactive elements added to original programming.
Maybe we'll even get interactive films one day, so we can get frustrated and shout at the screen when our phones register the wrong choice and we have to watch Calculon do paperwork. So, go ahead Netflix let's see what you can come up with. Also bring back Futurama. [Bloomberg via Engadget]