This afternoon Mark Zuckerberg is set to appear in front of the European Parliament in person, something he's refused to do for our Parliament at least twice. Topics of discussion will include the Cambridge Analytica scandal, and Facebook's attitude to user privacy. Nigel Farage has also promised to grill the Facebook CEO about bias on the platform, and if he's bothering to turn up you know it's probablyimportant.
Zuck is set to begin talking at 17:15 this afternoon (BST), with all the proceedings being livestreamed on the European Parliament website. it'll probably be pretty similar to Zuck's appearance in front of the US congress earlier this month, though hopefully the MEPs asking questions will have a much better understanding of the topic at hand. If you're not bothered about spoiling everything Zuckerberg has to say, you can actually read Zuckerberg's apology speech right now courtesy of Business Insider.
You'll have to head over there to read the thing in full, but here's a short extract of the kind of things Marky Zuck will be getting off his chest.
"My top priority has always been our social mission of connecting people, helping them to build communities and bringing the world closer together.
"I believe deeply in what we’re doing. And when we address these challenges, I know we’ll look back and view helping people connect and giving more people a voice as a positive force here in Europe and around the world."
Naturally the speech has some humblebragging, emphasising all the good Facebook has supposedly done in the European market, particularly with Safety Check feature, though Zuckerberg hasn't shied away from the criticism levelled at Facebook and all the problems it's seemingly ignored over the past couple of years. No doubt there will be plenty of things to talk about in the aftermath of his hearing, and we'll bring that to you as and when we can. [Business Insider]