Sorry to go mentioning easter in early May when you're trying to forget chocolate exists in order to fit in your video game t-shirts again, but it's to do with that white Creme Egg promotion. Cadbury says no one ever came forward to claim the £2k prize, so all of those ruined eggs that had their skins peeled back were rifled through in vain.
Cadbury says the winning £2,000 prize egg was hidden in a batch sent to the Co-op, but no one's ever contacted the maker to get the prize money sent over. So the egg is/was either:
- Eaten whole in the dark by a sad person who didn't notice.
- Eaten by a child who didn't understand.
- Being saved by a clean-eater to be enjoyed during a future moment of weakness.
- Rolled away in shop.
- Still in a garden where the Easter Bunny hid it.
- Still in a regional Co-op, discounted to perhaps as little as 99p for six.
Cadbury set a deadline of May 1 for winners to claim their prize, although it may be open to convincing if you happen to magically find a white one stashed in a sock drawer, as the confectioner said: "Although the final day for White Creme Egg winners to claim their prize passed on May 1 and the £2,000 prize was not claimed, if someone comes forward with the winning egg we will look at it on a case by case basis." [Independent]