Instagram Dinner Kits Launched by Pasta Specialist

By Gary Cutlack on at

A DIY meal kit is about to go on sale from pasta specialist La Famiglia Rana, featuring a variety of boutique pastas and nice-looking ingredients chosen solely for their ability to offer genuine foodies – or anyone who has recently selected "foodie" from the drop-down menu of boring internet personalities – the "ultimate Instagram-worthy content."

The Snap, Eat, Share meal kits also come with plating instructions so you know exactly what animal shape you're supposed to smear the ketchup into, plus there's a "hand-painted artisanal wooden spoon" included in the sets, literally just so the pre-eating photo looks nice and the two people who always like your photos will like your photo of today's dinner. And you will feel nice for three seconds.

And don't worry about running out of ideas, as there's to be six sets featuring six different pasta shapes. Once they're exhausted, perhaps try a tin of Heinz Alphabetti Spaghetti and spell out the names of popular YouTubers in the hope of a share. [Eater via The Times]