Netflix Comments On UK Price Rise Rumours

By Holly Brockwell on at

Netflix has jacked up its prices in the USA, which has led to panic on these shores that the UK would follow suit. However, it seems that's not the case. Well, possibly. It's hard to tell.

Digital Spy outright asked Netflix if it'd be raising UK prices, and Netflix said:

"Price increases are specific to each country and the US increase does not influence or indicate a UK price change."

That's kind of a mixed bag of a quote. On the one hand, "price increases are specific to each country" suggests there was just something about the US streaming model that wasn't quite working at existing prices, which means it wouldn't necessarily also be a problem here.

But then "the US increase does not influence or indicate a UK price change" isn't the same as saying "there won't be a UK price increase." It just says there won't be a UK change because of the US change. Which tells us nothing.

In other words, it's carefully worded to make us stop worrying without actually saying there's not a reason to worry.

The US price hikes have seen the basic plan go up from $8 to $9, which is roughly an increase from £6 to £7. The most popular HD plan has gone up from $11 to $13, which is about £8.50 to £10 a month, and the 4K plan has increased from $14 to $16, which is £11ish to about £12.50.

They're not huge rises, but they do make a difference month-on-month, and considering many customers remember when Netflix was £5.99 a month flat, they can seem a bit steep.

Still, no signs of a rise on Brexit Island as yet, so we'll keep bingeing Bandersnatch until we have a reason not to.