Gizmodo UK
Future Publishing

advertising standards

Latest content

By Gary Cutlack on at

ASA Tells an Idiot How Vacuum Cleaners Work

Here's a great example of how miserable it must be working for the Advertising Standards Authority. A member of the public complained that a Dyson ad that claimed its cylinder cleaners featured "no loss of suction" was misleading, because if you never emptied a vacuum cleaner it would lose suction eventually.