All the logos you see around you? They're eventually going to change some day. It might be because they get outdated, or it might be because of a new CEO's quirky taste. It might even be because the company has some vain hope to rebrand itself as more modern, more friendly, or more whatever it is to get you to buy more of its products. Just take a look at some logos of famous brands. Even those that still look the same have added some embossing or shading. Read More >>
It's funny how fondly we look back at classic ads—print, commercials, anything—compared to how we react to ads today. That Apple 1984 commercial? Perfection. Those old VW Bug print ads? Soooo cute! Today? Ew banner ads. Ugh Flash. ZOMG what happened to my ad block!? There's no room for art in advertising anymore because we've all been conditioned to ignore the pixels dedicated to advertisements. Or from another perspective, ads are so tainted because they're all plastered with social media links that we can't take them seriously any more. Read More >>
How do superheroes afford being, well, superheroes? It doesn't seem too lucrative a gig, given the time commitment and hazardous work conditions, but yet every hero still seems to make ends meet. But if superheroes are struggling financially, they should totally look into sponsoring themselves. Iron Man by McDonald's. Monster Hulk. Three-Stripe Wolverine. This is what sponsored superheroes would look like. Read More >>
When Twitter rebranded its old fat whale of a bird logo into the svelte upward jumping bird logo it is now, it went through a lot of early concepts to get the angle of the bird jusssst right. One of my favourite concepting sketches? The middle finger. Twitter should have totally used that bird as its real logo! Read More >>
We just went to CES and saw a lot of the gadgets we'll be playing with in the future. But it didn't make me as excited as seeing all of these old products with vintage packaging. I wish every product could go back to its vintage packaging. Read More >>
No matter how often you watch Mad Men, it ain't always booze, sex and cigarettes when it comes to advertising because of the brain numb clients. They always have ridiculous requests like making the Vikings nicer or making the logo bigger. It's hilarious what they ask for. Read More >>
Google's online video sharing service has been voted the top international brand by the UK youth, with a representative sample of the nation's 18 to 24-year-olds picking it ahead of the likes of Apple, Facebook and the rest of the fashionable online crowd. Read More >>
Featured comment by Steven.T.Spoon:
"Social Brands list Cancer Research at number 2 this Year, which is hardly surprising as they pull in half a BILLION a Year. Not bad for a 'charity' th..." More »
A picture can paint a thousand words, but a logo only needs to say one. It might take a few decades for these companies to refine their style, but they've come a long way in finding their visual voice. Read More >>
Featured comment by dorito:
"They could keep the old logo and change their name to the "Big Brother Corporation" - with that ever-watchful "eye" in the middle... the logo would fi..." More »
Comic Sans is so universally reviled on the Internet that it's become hilarious when people actually try to use it. I wish I could be like those people who can look at Comic Sans and just see it as a happy font. I wish I could see the entire world in Comic Sans and love it. I wish every company's logo was in Comic Sans. Read More >>
Featured comment by Gentleman_James:
"Hey now, it was meant in jest. Really don't mind the occasional spelling faux pas, I was just pointing it out as there have been a few interesting one..." More »
Unlike their main competitor, Pepsi, Coca-Cola have kept the same classic logo ever since their inception in 1885! They have however changed a few things along the way. Particularly the design of their bottles and cans. The bottle design that most of us recognise was praised by none other than Andy Warhol, as "a design icon". We take a look at the morphology of the fizzy stuff over the years. Read More >>
Featured comment by DoghouseReilly:
"Don't get me started on maps! Once watched a West Wing episode (2nd season I think), where some people come to the White House to get funding to promo..." More »
When you see adverts for things like Bodyform on the goggle box, you could be forgiven for thinking that women have an absolutely awesome time once a month. Or at least that's what one bloke thought, who then complained bitterly on Facebook. So, what does a brand do? Why fight back, of course, with the most hilariously bitchy video possible. Touché. Read More >>
There's a quite enormous brand clash going on over in part of the US, where a branch of McDonalds is giving its customers iPads to get their greasy fingers all over while they stuff down their reconstituted meat products. Read More >>
In a hilarious court ruling, Apple got denied a trademark on its orange music icon (the one that's on iOS devices) because trademark judges said consumers might confuse the logo with one owned by MySpace. Hah! Read More >>
Featured comment by zerobob:
"The music symbol itself seems completely generic to me, the sort of generic music symbol you'd find everywhere, from kids toys to song books and music..." More »
A panel of 3,000 consumers and 39 "experts" have decided upon what they believe to be the UK's coolest brand, with discount DIY superstore Wickes winning the crown. Actually, no. It was Apple. They chose Apple. They always choose Apple. Read More >>
Featured comment by harp14:
"Well I meant offending people over their brands and tech should just be enjoyed that's what I think, rather than start flame wars its pathetic. I alwa..." More »
Andrew Watson, a graphic artist and lover of fonts, hilariously created this graphic which points out "how" Microsoft created its brand spanking new logo: by using Apple's go to font Myriad Pro and making a few tweaks. The font Microsoft uses is called Segoe and it's lovely but it's more funny to make this connection: Read More >>
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