food
The Secret Algorithm That Controls Everything About Orange Juice

If you ever wondered how orange juice can always taste so damn perfect every time you have it, it's because of an algorithm. Coca Cola, which makes Simply Orange and Minute Maid, has an algorithm called the "Black Book" which allows it to standardize Mother Nature. It's crazy. Read More >>

robots
This Huggable Vending Machine Will Never Love You

In Singapore, you can hug a vending machine and get a free Coca-Cola in return. Coke is, apparently, planning to roll the campaign out across Southeast Asia. Would you hug a machine? Read More >>

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