Instant film cameras in the digital age are nothing new, but no new product has yet captured our hearts like the good ol' Polaroid did back in the day. Can Fujifilm's revamped Instax camera lure people in with the Mini 90 Neo Classic? We clamoured for a chance to take this thing for a spin. Here are some initial impressions. Read More >>
Maybe it's no surprise that when Fujifilm's first advanced pocket camera fell flat, they turned to proven designs for the basis of it's second try. I just played with Fuji's new XQ1, and I could believe It wasn't a Canon S120. But just because it's familiar on the outside, doesn't mean it's got the same stuff inside. Read More >>
When Fujifilm announced its beautiful pocket camera, the XF1 last year, we were genuinely psyched, which made the camera's disappointing handling even more of a bummer. With the XQ1, Fuji has fixed some of the XF1's annoyances and packed in the same hot image sensor that's on the badass X20. Now we're talking. Read More >>
Featured comment by dorito:
"Looking very much like the Canon Powershot 'S' series - S100, S110, S120, etc. w.r.t. size/style/features.
Probably not as powerful but I've always f..." More »
Yesterday, Fujifilm is formally announcing the X-A1, the small and cheap mirrorless camera that had leaked almost in full a couple of weeks ago, marking the lowest end of Fuji's interchangeable lens cameras. Read More >>
Featured comment by Jammin500:
"GIZ: did you guys do a review on the Canon M? i think for the money i would rather get that on the grounds that i can use my EOS gear on it.
£450..." More »
Alongside their efforts to court enthusiast photographers, Fujifilm wants you to know that they have options for those with shallow pockets. This leaked image of the upcoming X-A1 hints at a mirrorless camera for just that sort of photographer. Read More >>
Featured comment by LeftofNever:
"Same here, As an X100b and X-Pro1 owner, I don't think I can justify a 3rd Fuji. But maybe I can persuade the missus to ditch MFT and upgrade to this ..." More »
Fuji knows that a lens ecosystem is one of the most important things when choosing a camera to invest in. That's why it's full speed ahead in developing options for its stylish X series of mirrorless cameras. The new 23mm f/1.4 prime lens is yet another piece of quality glass for the stable. Read More >>
Featured comment by theran24:
"They made a typo, $899 comes to £575. Add on 20% tax and you're looking at £690, assuming this lens is AF and actually decent that's not a completel..." More »
Did you know that instant film cameras are still being made? Fujifilm's line of Instax cameras has been trying to weather the digital storm, and it's now releasing a new Instax camera that has a whole lot more style. Read More >>
The rumoured "entry-level" X-series interchangeable-lens camera from Fujifilm is real. The X-M1 features the same 16.3-megapixel APS-C sensor from the more-expensive X-Pro1 and X-E1 models. Read More >>
A new batch of leaked photos give us a glimpse of the future: Fuji's next model of interchangeable-lens cameras, the X-M1. The new camera is rumored to be a cheaper, entry-level version of their popular X-series line, with a body-only price of around £500, according to speculation. Read More >>
This 1990s mess of chunky coloured lumps is Fujifilm's new XP200, the latest in its toughened series of point & shooters for people who subscribe to the extreme outdoorsy lifestyle and haven't already binned the P&S in favour of using their phone. Read More >>
Featured comment by J.WINDSOR:
"i disagree, i brought one of the simarly ugly pentax "tough" cameras last year for a backpacking trip round thailand where i didnt want to carry my hi..." More »
Looking to expand its expertise outside imaging products, Fujifilm researchers have developed what's called an electroacoustic film — which is basically a fancy way of saying an ultra-flat speaker that's flexible enough to roll up and stash in your jacket pocket. Read More >>
Featured comment by chud37:
"Wow! I didn't really believe what I was seeing at first, But this is pretty incredible. Fast forward 5 years or so, and we'll all have credit card s..." More »
Camera manufacturers announced so many awesome cameras this fall. We honestly weren't expecting much from them at CES this year. But some big manufacturers delivered the gear anyway. Here are four amazing new shooters that all surprised the megapixels out of us. Read More >>
Featured comment by Kat Hannaford:
"Thanks Duke; the occasional mistake crept through last week as we were so busy with CES, but it's nice to know commenters are out there, helping us ou..." More »
If you have been following the saga of the fancy Fujifilm cameras you can rest easy. Here's the refresh you've been hearing about that was accidentally posted and then taken down. Meet the X100S and X20—Officially. Read More >>
Featured comment by The Resident:
"Not being much of a camera techie, i`d really love to know how these compare to the Fuji X-E1.
As I am coveting that since they introduced it and ba..." More »
Fujifilm's newly-refreshed line of S series "bridge" cameras have some of the highest magnification zoom lenses out there. These cameras are for people who want big hulking DSLR cameras without all those complicated DSLR buttons for controlling things. But at least you can control the zoom SO MUCH. Read More >>
Featured comment by suicideneil:
"When someone makes one of these bridge cameras with a fixed ( in place ) zoom lens but has the bright idea of sticking an APS-C sensor in there to mak..." More »
Featured comment by jpxdude:
"Optical Media is still much more reliable and cheaper, but slower than USB, I pity those that would rely on USB sticks for archiving!
The problem w..." More »
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