Everybody Definitely Needs a Hoodie That Lights Up

The hoodie is perhaps the most perfect item of clothing there is. Comfortable, warm, casual and stylish. How can it get better? By adding electroluminescent rope on the zipper and hood to make it light up like Tron. Read More >>

Mark Zuckerberg Should Have Worn This Executive Pinstripe Suit Hoodie to His Wedding

Almost as brilliant as their dress pant sweatpants, the guys at Betabrand have created a worthy follow up: the executive pinstripe hoodie that looks like a suit jacket. This is what Zuckerberg should've worn to his wedding. Read More >>


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