We've known about iTunes Match for a while, but it just went live in the UK today. The £22/year music service promises to not only store your iTunes purchases in the cloud, but to back up your non-iTunes tracks as well. So how does it work exactly?
Apple updated its terms of service for iTunes in the UK last night, and it seems to have actually rolled out its cloud music service properly this time -- although there's still no mention of iTunes Match on the Apple UK site.
Looks like Apple might have hit the go button on the release of iTunes Match in the UK a little early. UK users have been seeing the option to sign up for the cloud music service, but have been bounced back when attempting to get it set up.
With all that juicy stuff coming out of the Apple campus in Cupertino, there's one thing we're not going to get, at least at launch. Britain gets screwed again, but this time it may not be Apple's fault.