As well as being a battle between millionaire posers on the pitch, the 2014 World Cup will be a magical war. Opposing wizards will be trying to give their side an edge by magicking the ball into the back of the net, or at least trying to influence the results in some other less visible ethereal manner.
Despite having a background in science, I am remarkably susceptible to magic tricks: there's something about them that draws me in. But there's more to it than me being stupid, as this video about the neuroscience of magic explains.
When Adobe Photoshop Senior Product Manager Bryan O'Neil Hughes demonstrated the new content-aware features of CS6 to me, my mouth opened like an imbecile out of complete disbelief. You can basically move objects around your image, freely and effortlessly. It's black magic.
Unless you're a master at 3D and compositing, digitally adding smoke to a photo is a lot harder than adding it practically while you're shooting. And with these instant smoke drops, you can easily create plumes without burning your studio down.