Who cares what colour the walls are when there's beer in front of you? That's exactly what the guys between Beertone thought, when they decided to put together a colour chart that takes you on a journey through the entire spectrum of beer. Beertone explains: Read More >>

You can get Pantone suitcases and even Pantone Christmas ornaments, and now you can display your absurd devotion to that library of color buy wrapping some colour swatches around your neck. Read More >>

Pantone, the hoity toity decision council for everything we're allowed to see, has announced the color of the year for 2013: green. Or well fine, emerald. It's unclear what scientific process Pantone goes through to determine what the COTY is (other than complete arbitrariness) but hey, emerald's a nice colour. Read More >>

Olive green, army green, pea green—when you travel, every bag looks the same, and you find yourself with that fear in the pit of your stomach that someone is going to snatch the wrong one (specifically, yours) off the carousel. That's less likely happen if you have one of these smart, bright suitcases from Pantone Universe. Unless of course you're being robbed. Read More >>

To celebrate Queen Elizabeth II's 60 years on the throne, Pantone teamed up with the design firm Leo Burnett London to make this special limited edition Pantone colour guide to Her Majesty's colourful wardrobe. Read More >>

Japanese mobile network Softbank has announced a plan to release a mobile phone that can detect radiation in post-nuclear-apocalyptic areas of the region, and no, it's not just some silly joke app or a clumsy add-on. Read More >>

Pantone, official arbiter of the visible spectrum, has declared its selection for next year's colour—a statement of both insane arbitrariness, and great weight in the world of things. So what'll it be? You're lookin' at it! Read More >>

As the paragon of pretty paint colors Pantone should really be celebrated all year. Who cares if it's not remotely Christmas yet? These Pantone bulbs are so cool you should go poach a pine tree from the forest right now. Read More >>