Durex
wtfriday
Uh, Durex Just Made Vibrating Underwear Controlled By Your iPhone

So, obviously this was going to happen eventually, but that doesn't mean we're ready for it. Durex announced what it's calling "Fundawear", which ostensibly stands for "fun underwear", but which Durex believes will eventually come to mean "article of clothing that is fun like once ever and until you realise what horror you've wreaked in your pants and never want to talk about it again." Read More >>

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wtf
The Male Underwear of the Future Leaves So, So Many Questions Unanswered (NSFW)

Let's start with what we know. This is called a Flash Blue Side String (NSFW). It's made by a French undergarment company called Alter out of a "high elastic" content fabric. Here's what we don't know: Literally anything else that is going on here. Read More >>

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gadgets
This Sexy Underwear Won’t Get Ruined If You Pee on Them

Like the decidedly unsexy Depends underwear, Dear Kate underwear can hold lady liquid without getting ruined. The secret sauce is the thin wicking material that it's made of that can withstand three teaspoons. But unlike Depends, you won't be embarrassed when you strip to your skivvies. Read More >>

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fashion
This Underwear Makes Man Butts Look Perfectly Tight

Like a Spanx for men, these Italian undies by D.HEDRAL uses "angle fit" technology to enhance your butt's roundness and make it appear perfectly taut and tight. Think of it like a Wonderbra but for men and for bums. Read More >>

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diy
How to Make Your Own Beef Briefs

The thing with edible panties is that if I'm going to have to eat something that's been girding my partner's loins for the last half hour, I don't want it to taste like a warm Fruit Roll-Up. I want to chow down on something meatily delicious—like this pair of Brief Jerky. Read More >>