FetchTV Rolls Out New Smart TV App For Pay-As-You-Go On-Demand Video Streaming

By Sam Gibbs on at

There's never been a better time to cut the proverbial cord and get your non-free-to-air TV through the internet. IP Vision has just jumped from set-top boxes to smart TVs with its FetchTV app, which went live today for Panasonic's Smart Viera TVs. The app offers cheap on-demand pay-as-you-watch content from "major studios".

Apart from movies, the app will also allow you to watch "specialist TV channels" and has the option for small subscriptions starting at £1.99 a month for specific program types. Previously the FetchTV service had only been available through a "Smartbox", which is a FetchTV specific set-top box. Although the smart TV app is currently only available on select Panasonic TVs, IP Vision intends to roll out FetchTV to Samsung smart TVs in Q1 of 2012, and other manufacturers are in the pipeline.

It's good to see more content sources cropping up in the UK to compete with the likes of iTunes and Amazon's on-demand services. IP Vision is aiming FetchTV at the budget conscious, but I cant help wondering whether it's going to be left for dust when Netflix arrives in the UK early next year. Even the current streaming offering from LoveFilm isn't all that expensive and offers a decent number of movies -- and that's not to mention the free on-demand content via iPlayer, ITV Player and 4oD, which already stream to TVs. Still, the more the merrier, especially if I don't have to buy yet another sodding box to try and squeeze under my TV. [FetchTV]