Every Bus Stop On Earth Should Smell Like Fresh Baked Potatoes

By Andrew Liszewski on at

As part of the UK promotion for the company's new microwave jacket potatoes, McCain has outfitted ten bus shelters with giant 3D spuds that release the aroma of a freshly baked potato.

Waiting at a stop for a bus that's seemingly never going to arrive is torture enough, but having to deal with that hunger-inducing smell seems just downright mean. And if you were wondering how you fake the smell of baked potatoes, it apparently took McCain three months to engineer working with a scent specialist in a lab.

I don't know why the bus stops I have to use aren't as awesome as this, because based on their smell I have no desire to buy what they're trying to sell me. [McCain via designboom]