That excruciatingly noisy Go Compare man has been driving the British public mad for far too long now, so Go Compare came up a new way to catch your eye; pre-defaced billboards.
It's a great piece of advertising because it's getting huge social media traffic. People up and down the country are tweeting photos of the same billboard advert, thinking their town has the most ingenious yobs around. Nice try big-fat-opera-man, you won't fool us.
Image credit: Jonny Hall