Lord Sugar Out, as YouView No Longer Needs a Sweetener

By Sam Gibbs on at

Apparently Lord Sugar's brief was to get YouView to market and shoehorn it into people's homes through his big, bad personality. Now that job's seemingly done, as Sugar's checking out to "focus my time and attention into my other businesses" like, err, The Apprentice. Time well spent, obviously.

Is it wrong that with Sugar out I feel more inclined to buy a YouView box? At least we know it won't turn into the emailer, well, we can hope at least.