Would FREE ALCOHOL Tempt You Into Bothering With NFC?

By Gary Cutlack on at

Black booze maker Guinness is having a go at encouraging people to use NFC in pubs, with a competition now live that lets drinkers win a free pint just for swiping a pub's beer tap with their mobile.

20 pubs around the UK now feature a custom NFC-enabled Guinness tap, which, once tapped, lets users enter a competition to win a free pint of the confidence-raising black liquid. It's available for BlackBerry and Android users who have NFC inside their mobiles and the small print says the complimentary pint is "restricted to one per person per day" to avoid it generating negative headlines. [Guinness via The Register]